Zhizhen Restaurant (Hongqiao Store)
Shanghai
It is believed that there is none that could compare favorably with Zhizhen in terms of its ultimate pursuit for perfect food material. Zhizhen hopes that each vegetable is of natural local taste, each livestock is of natural uninhibited temperament, and each kind of food material is giving off pure flavor of sunshine, green and healthy, and free from pollution. Zhizhen hopes to find such food materials on market, but they failed. As a result, Zhizhen built their own farmhouse.
Zhizhen believes the power of nature, and is fully confident that everything has its way of growth. Besides, Zhizhen are firmly convinced that, as long as they comply with the natural rules, they could get the essence of the world, and harvest good materials to provide for customers. Therefore, Zhizhen's food materials are also produced in line with the seasons, without the addition of any artificial hormone. Even though Zhizhen consumes a great deal of manpower, material resource and time, Zhizhen will never balk at it, as what they care only is their sincerity to customers.
With their sincerity, Zhizhen breeds 'Liangtounwu', which is highly praised by the Japanese to be of the same quality with 'Heitun', a famous local highest-grade pig, and cultivates the green and healthy organic vegetables. In order to prevent pollution and disturbance of germs, Zhizhen also takes a famous mountain with the elevation of 1,200m as its natural drying box of bacon.
Zhizhen has two farmhouses now, which are respectively located at Jiangsu Baoing Organic Agriculture Project Area and Zhejiang Pan'an Sanjiang Source Area, with natural environment.